Adult visitors learning from experience

European studies show that in our continent, the population is getting older and older. Therefore, one of the issues to be faced by educators is that of promoting lifelong learning as one of the means to favour active ageing. In this sense, museums can play an active role because they may represent a place where informal and non formal learning with adults can become both educating and entertaining. The proposal presented in this paper is based on the organisation of learning activities that try to apply in museums some of the most common approaches to adult learning: adult visitors are involved in exercises accurately designed in order to stimulate different learning styles. This is based on the concept that learning is more successful when learning materials are tailored on the learner’s needs and interests.