The aim of the paper is to highlight the positioning of the so-called Made in Italy agro-food exports in foreign markets considering global world tendencies as well as country specific trends. Besides, we aim at disentangling the role of product quality from price competition as a driver of competitive advantages.
Pozzolo, A., Carbone, A., Henke, R. (2015). Italian Agri-food Exports in the International Arena. BIO-BASED AND APPLIED ECONOMICS, 4 [10.22004/ag.econ.205103].
Italian Agri-food Exports in the International Arena
Pozzolo A;Henke R
2015-01-01
Abstract
The aim of the paper is to highlight the positioning of the so-called Made in Italy agro-food exports in foreign markets considering global world tendencies as well as country specific trends. Besides, we aim at disentangling the role of product quality from price competition as a driver of competitive advantages.File in questo prodotto:
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