The development of computer science and telework has reduced requirements for functional spaces; therefore, building’s skin has to communicate the internal identity. “Speaking” façades are emerging as an architectural trend. Packaging and advertising criteria influence also the architectures so that the content is reduced to its essential quality, while the container takes on new relevance to convey the necessary information. In this context we must mention the Light Architecture (both brightness and weight) and its promoter Gianni Ranaulo; his refined glass are real giant screens for image projections.
Grutter, G. (2006). MEDIA BUILDINGS. In A CURA DI PAOLO MARTEGANI (a cura di), Digital Habitat (pp. 56-59). ROMA : Mancosu Editore.
MEDIA BUILDINGS
GRUTTER, Gisella
2006-01-01
Abstract
The development of computer science and telework has reduced requirements for functional spaces; therefore, building’s skin has to communicate the internal identity. “Speaking” façades are emerging as an architectural trend. Packaging and advertising criteria influence also the architectures so that the content is reduced to its essential quality, while the container takes on new relevance to convey the necessary information. In this context we must mention the Light Architecture (both brightness and weight) and its promoter Gianni Ranaulo; his refined glass are real giant screens for image projections.I documenti in IRIS sono protetti da copyright e tutti i diritti sono riservati, salvo diversa indicazione.
