Il patrimonio culturale come strumento per lo sviluppo inclusivo delle città storiche

Beyond their value as cultural heritage, historic houses and neighborhoods embody the image of cities and fulfill an important mission in modern urban development by their nature of commons: they are able to pro- mote an identity narrative that reinforces the sense of belonging of local communities and are key factors for the economic development of the district. Based on these premises, this paper presents a paradigmatic case study on the challenges to be faced by the city government where history and art are intertwined in a fruitful union. This analysis will also be carried out considering the principles of the “New Bauhaus”, an initiative promoted by the European Union, which links sustainability, inclusiveness, and artistic and architectural ex- perimentation to the design of living spaces. Specifically, our aim is to illustrate how the public administration of Urbino, an Italian UNESCO site, has designed and planned an urban regeneration project, safeguarding cultural heritage in its tangible and intangible dimensions and, at the same time, making it accessible to local communities.