Benvenuti nell'Anagrafe della Ricerca d'Ateneo

ADDIS, MICHELA
 Distribuzione geografica
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Continente #
EU - Europa 10.148
NA - Nord America 8.167
AS - Asia 4.699
SA - Sud America 924
Continente sconosciuto - Info sul continente non disponibili 700
AF - Africa 100
OC - Oceania 61
Totale 24.799
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Nazione #
US - Stati Uniti d'America 7.746
IT - Italia 2.740
CN - Cina 1.991
DK - Danimarca 1.650
GB - Regno Unito 1.522
RU - Federazione Russa 1.397
SG - Singapore 1.102
DE - Germania 818
BR - Brasile 685
VN - Vietnam 571
SE - Svezia 454
UA - Ucraina 291
FR - Francia 286
CA - Canada 257
FI - Finlandia 209
NL - Olanda 209
TR - Turchia 205
KR - Corea 130
IN - India 123
BD - Bangladesh 122
IE - Irlanda 116
AR - Argentina 89
HK - Hong Kong 88
AL - Albania 85
ES - Italia 83
ID - Indonesia 66
AU - Australia 57
PT - Portogallo 56
MX - Messico 50
PL - Polonia 45
EC - Ecuador 43
IQ - Iraq 40
CO - Colombia 37
PH - Filippine 30
GR - Grecia 29
JP - Giappone 29
ZA - Sudafrica 28
CH - Svizzera 27
PK - Pakistan 26
VE - Venezuela 26
SA - Arabia Saudita 24
PR - Porto Rico 20
TW - Taiwan 20
CR - Costa Rica 18
AT - Austria 17
IL - Israele 17
RO - Romania 16
BE - Belgio 15
BG - Bulgaria 15
TH - Thailandia 15
MY - Malesia 13
CL - Cile 12
IR - Iran 12
LT - Lituania 12
MA - Marocco 12
PE - Perù 12
SV - El Salvador 12
TT - Trinidad e Tobago 12
CW - ???statistics.table.value.countryCode.CW??? 11
HN - Honduras 10
UZ - Uzbekistan 10
GP - Guadalupe 9
GT - Guatemala 9
PY - Paraguay 9
CZ - Repubblica Ceca 8
HU - Ungheria 8
KE - Kenya 8
MD - Moldavia 8
NI - Nicaragua 8
EG - Egitto 7
JM - Giamaica 7
AE - Emirati Arabi Uniti 6
CI - Costa d'Avorio 6
CY - Cipro 6
EU - Europa 6
JO - Giordania 6
KZ - Kazakistan 6
RS - Serbia 6
SC - Seychelles 6
TN - Tunisia 6
A2 - ???statistics.table.value.countryCode.A2??? 5
BY - Bielorussia 5
DZ - Algeria 5
SK - Slovacchia (Repubblica Slovacca) 5
UY - Uruguay 5
AZ - Azerbaigian 4
BA - Bosnia-Erzegovina 4
GE - Georgia 4
HR - Croazia 4
LK - Sri Lanka 4
NG - Nigeria 4
NP - Nepal 4
BO - Bolivia 3
ET - Etiopia 3
KW - Kuwait 3
LB - Libano 3
NZ - Nuova Zelanda 3
OM - Oman 3
SY - Repubblica araba siriana 3
AO - Angola 2
Totale 24.074
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Città #
Southend 1.249
Ashburn 1.118
Rome 575
San Jose 563
Singapore 519
Woodbridge 473
Chandler 357
Beijing 325
Nanjing 269
Boardman 262
Jacksonville 220
Milan 216
Dallas 212
Ann Arbor 205
Dearborn 205
Fairfield 202
Houston 192
Wilmington 190
Ho Chi Minh City 181
Council Bluffs 168
Princeton 148
New York 147
Hefei 136
Helsinki 130
Hanoi 127
Seoul 120
Nanchang 118
San Diego 116
Redwood City 107
Los Angeles 105
Seattle 103
Istanbul 101
Dublin 96
Shenyang 96
Plano 88
São Paulo 81
Cambridge 79
Hebei 72
Hong Kong 72
Dong Ket 71
Venezia 70
Moscow 68
Changsha 66
Izmir 66
Tianjin 60
Jinan 59
Santa Clara 59
Phoenix 58
Montreal 49
Bremen 48
Bari 47
Naples 46
Chicago 43
London 42
San Mateo 41
Jiaxing 40
Kunming 39
Shanghai 38
Atlanta 35
Napoli 34
Hangzhou 33
The Dalles 33
Toronto 33
Zhengzhou 33
Guangzhou 31
Rio de Janeiro 31
Orem 30
Amsterdam 28
Frankfurt am Main 28
Lisbon 27
San Francisco 26
Chennai 25
Bologna 24
Turin 23
Warsaw 23
Ningbo 22
Brooklyn 21
Campinas 21
Da Nang 21
Mumbai 20
Tokyo 20
Buenos Aires 19
Denver 19
Orange 19
Palermo 18
Aprilia 17
Buffalo 17
Guayaquil 17
Haiphong 17
Johannesburg 17
Curitiba 16
Florence 16
Ancona 15
Brasília 15
Manchester 15
Philadelphia 15
Taiyuan 15
Basingstoke 14
Hải Dương 14
Mexico City 14
Totale 11.684
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Nome #
L’esperienza di consumo. Analisi e prospettive di marketing 1.042
Dreaming of artistic excellence, popularity, or both? 725
Nuove tecnologie e consumo di prodotti artistici e culturali: verso l’edutainment 646
Il Postmodernismo: Alla Ricerca dell’Introvabile 487
Eataly: Reimagining the Grocery Store 459
On the Conceptual Link Between Mass Customisation and Experiential Consumption: An Explosion of Subjectivity 390
New Technologies and Cultural Consumption. Edutainment Is Born! 368
Creating Consumption Experiences to Build Brand Image. Measuring Their Effects Through a Quasi Experiment 347
Ad uso e consumo. Il marketing esperienziale per il manager 330
A Framework for Marketing Management, 3rd Edition 306
Art versus commerce in the movie industry: a Two-Path Model of Motion-Picture Success 304
Consumers' Identification and Beyond: Attraction, Reverence, and Escapism in the Evaluation of Films 299
Building Market Orientation in an Arts or Cultural Institution 298
Consumer Immersion in Aesthetic Experiences at Arts Exhibitions: Implications for Marketing the Arts 296
Facing Contradictory Emotions in Event Marketing: Leveraging on Surprise 292
Long life to Marketing Research: A Postmodern View 290
Acquisti, consumo ed emozioni 290
Boosting Co-Production through Fantasy 287
Understanding the Customer Journey to Create Excellent Customer Experiences in Bookshops 286
Buying a book as a Christmas gift: Two routes to customer immersion 280
Effects of Arousal, Dominance and Their Interaction on Pleasure in a Cultural Environment 279
An Analysis of Technology-mediated Management Education. Proposing a Framework 277
Designing food experiences for well-being: A framework advancing design thinking research from a customer experience perspective 271
Converging Industries Through Experience: Lessons from Edutainment 270
Il significato dell’esperienza di consumo nel settore artistico e culturale 269
Addressing Prejudices and Urban Legends: The Tampax Case 267
Museum Management for Value Creation Through Service. The Impact of New Technologies 266
Fantasy in watching motion pictures. The transportation effect 266
Il Neo-Istituzionalismo e le sponsorizzazioni aziendali nel settore culturale 262
From Education Services to Edutainment Experiences 259
Building Brands through Experiential Events: When Entertainment Meets Education 253
Introduction 252
The Role of Experiential Marketing in a Retail Chain Repositioning. A Field Experiment 247
The Experientiality Continuum: An Empirical Investigation of Some Basic Tenets on Experiential Consumption 246
Taste versus the market: An extension of research on the consumption of popular culture 244
Managing Customer’s Immersion in Buying Hedonic Products. An Ethnographic Research in Two Bookshops during Christmas Time 239
How Much Do Experiential Events Contribute in Building Brand Image? 237
Evoluzione dell’assetto istituzionale di un museo: la Centrale Montemartini 235
Mercedes-Benz: The Never-ending Challenge of Customer Satisfaction, case study 232
L’analisi del campo di variabilità delle stime del valore del capitale economico 232
Personalizzare l’offerta con successo: Il ruolo della fantasia 229
In Search of the Determinants of Cultural Sponsorship 227
Customer centricity: dal dire al fare 227
La valutazione delle pubblicazioni italiane per gli studiosi di marketing 224
The role of experiential marketing in brand repositioning. A quasi-experiment in the spirit industry 224
Is Movie Success a Judgment Device? When More Is Not Better 224
Le pratiche commerciali sleali e le risorse di fiducia delle imprese: aspetti positivi e questioni irrisolte 224
Embarrassment, Disclosure and Willingness to Buy 222
The Customer Relationship Management in Omnitel Vodafone 219
Personalizzazione vs. semplificazione: Ottimizzare la differenziazione divertendosi 216
Postmodernisme et recherche en marketing 215
Legends in Marketing – Morris B. Holbrook, Volume 5: Esthetics and Tastes, Part II – Effects of Personality, Class, and Expertise 213
La gestione delle relazioni con i clienti nell’esperienza aziendale: il caso Omnitel 212
From food services to food experiences. Eating, Well-being, and Marketing 210
Technology-Supported Education: Old Questions for New Strategies 209
Il ruolo della fantasia nei processi di consumo 208
Efficacy and Efficiency of Mass Customization: The Role of Fantastical Thinking 208
Building Market Orientation in an Arts or Cultural Institution 208
Advancing Arts Philanthropy Practices for Well-Being 208
IBM Direct: lo sviluppo del marketing relazionale 206
Relationship Management for a cultural institution: the case of the Out Off Theatre 205
Viaggio nelle imprese italiane. Un’indagine sullo stato dell’arte e sull’approccio strategico per un’effettiva centralità del cliente 204
Industry-Retailing Cooperation on Experiential Marketing: A Case of Repositioning in the Spirits Industry 202
ADAMO: diagnosi di un territorio, tra conservazione attiva, applicazioni tecnologiche e sviluppo sostenibile 202
Mass Customization Made Easy: When Individual Fantastical Thinking Matters 200
Towards the Postmodern Future of Marketing 199
Il marketing dell'esperienza di consumo 196
What Makes Cities’ Marketing Policies Successful in Sustaining Contemporary Arts and Creating Social Value? 196
The value creation of the virtual aesthetic communities 194
Essere "In" quando si sceglie di essere "Out": La gestione delle relazioni nel caso del Teatro Out Off 194
Humanizing a superhero: an empirical test in the comic book industry 193
Realism and Fantasy in Motion Pictures: Transportation under Debate 185
Customer first. Le ragioni, le sfide, le prospettive, Dossier di Economia & Management 185
The Scena Project: Digital Asset Management in the Theater Industry 180
Assessing the impact of essential service locations on social hardship: Evidence from Rome 170
A call to revise cultural business management 166
Quando la fantasia sostiene l’impresa cocreativa 164
Unlocking the potential of digital transformation in theater: Scena’s Journey 161
Mobile Communication. Successi di marketing nelle telecomunicazioni mobili in Italia 156
I modelli di business per la destinazione sostenibile in Europa 154
Cultural Mediation for Museums. Driving Audience Engagement 152
Audience engagement, its drivers, and its implications for museum cultural mediation 149
VALUE CO-PRODUCTION MADE EASY: THE ROLE OF FANTASTICAL THINKING 141
La sostenibilità del Cultural Heritage nei programmi di finanziamento europeo: un'analisi di benchmarking 139
Customer Centricity: Il ruolo del marketing digitale nel nuovo orientamento al mercato 138
Food Experience Design to Prevent Unintended Consequences and Improve Well-being 138
Special Issue: Design thinking approach for healthy food experiences and wellbeing: contributions to theory and practice. Guest editorial 137
FROM INSIGHTS TO STRATEGY: MAPPING ROME'S CULTURAL HERITAGE FOR OPTIMAL RESOURCE MANAGEMENT AND PROMOTION 135
Prefazione 133
La gestione delle organizzazioni artistiche e culturali: una questione di valore 129
Il valore della cultura: 22 esperti per nuove strategie 128
Systematic and Ethical Approach to Food Experience Design 124
Broadening marketing’s goal. Exploring how wellbeing and sustainability are framing the marketing studies using a bibliometric approach 121
La disuguaglianza di genere in Europa: un’analisi empirica 120
Managing the Cultural Business: Avoiding Mistakes, Finding Success 115
Museum experience and its impact on visitor reactions 115
Exploiting the Cultural Consumption Experience 114
How To Engage Young Adults in Contemporary Arts? Reflection on the Aesthetic Experience and Its Impact on Cultural Tourism 107
Engaging Brands 102
Des services alimentaires aux expériences culinaires: Comportement alimentaire, bien-être et marketing 97
Totale 23.698
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Categoria #
all - tutte 66.202
article - articoli 0
book - libri 0
conference - conferenze 0
curatela - curatele 0
other - altro 0
patent - brevetti 0
selected - selezionate 0
volume - volumi 0
Totale 66.202
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Totale Lug Ago Sett Ott Nov Dic Gen Feb Mar Apr Mag Giu
2021/2022913 0 0 0 0 221 67 125 46 121 35 33 265
2022/20231.443 190 240 87 138 117 280 27 144 116 14 56 34
2023/20241.051 41 41 124 139 144 108 95 122 11 70 56 100
2024/20252.957 61 62 310 120 162 94 876 453 286 78 192 263
2025/20265.519 455 554 410 956 484 423 726 183 490 423 165 250
2026/20272.613 172 262 785 958 436 0 0 0 0 0 0 0
Totale 24.799